There are few ways to get your message across that are as effective as a well-done commercial spot and overall use of video everywhere from social media to the web to large-scale events. We have experience concepting, writing, and executing entire cohesive commercial campaigns, educational videos, event coverage and promotional videos. We've been involved in the scripting, production, editing, post-production finishing, ad buying and tracking of the final products. Click on the images below to see some of our favorites.
Orthopaedics at williamson medical center
The creative brief for this commercial campaign was to bring the medical center's "Tell Us Your Story" campaign to life. We selected and interviewed multiple patients about their experience with WMC. This particular spot was aimed at the joint replacement community and was found to be very effective in its messaging. Spots were bought during football games and aimed at primarily a male audience.
Once we captured everyone's stories on video, we felt compelled to share their stories in a more complete format. These long form videos were placed on the web site and on YouTube for anyone who wanted, as Paul Harvey would say, "the rest of the story." Click the image above to hear the Deeds amazing journey through an abdominal aortic aneurysm, which is nearly always fatal.
Think of this as a digital elevator speech. With Chrysalis, we needed a visual way to get the client’s point across and explain what they do and why they do it. This video included the company owner, client testimonials, professional endorsements shot documentary style with B-roll shots added for effect. The end result was a condensed version of this company’s backstory that has been very effective in explaining the business.
Our team worked together to create a year-in-review for Williamson Medical Center. This was used on social media, web sites and was shown at chamber of commerce functions and other large-scale events to really drive home what was accomplished over the period of a year.
With South-40, the beautiful farm south of Nashville available for production companies and photographers to use as a location for shoots, it was important to give location scouts and photographers an overview of the land and the highlights of the props, buildings and extras. This short video really conveys the excitement and potential for this property.